HELLO, MY NAME IS
somesh madan
about me
Namaste!
As an experienced online marketing specialist & content strategist, I specialise in generating leads and building communities through impactful, creative & brand focussed marketing communications.
My experience
WHITE MEDIA ADVERTISING AGENCY
2023 - 2024
Account Manager
Crafted and implemented dynamic digital strategies catering to diverse business models, with a focus on B2B, B2C, and B2G clients.
Specialized in driving results through targeted paid marketing initiatives on Google Ads and social media platforms, consistently optimizing campaigns to achieve maximum Return on Ad Spend (ROAS).
Orchestrated brand transformations by seamlessly integrating effective reputation management strategies and delivering tailored digital marketing solutions aligned with specific business objectives.
Conducted thorough and regular client consultations to gain deep insights into business goals, target audience dynamics, and unique value propositions. Generated detailed reports with actionable insights, fostering continuous improvement.
Maintained a proactive approach by staying abreast of emerging digital technologies and leveraging AI tools, infusing innovative solutions into campaigns for heightened effectiveness.
Pioneered strategic collaborations, cultivating impactful partnerships that not only elevated the business of each client but also extended their reach in a positive and meaningful manner.
GUNI MESSAGING PLATFORM
2022 - 2023
Head Of Social Media
Developing a cross-cutting marketing strategy for the whole business that eliminates the content silos we’re currently dealing with.
Creating unique, engaging and shareable content through every stage of the customer journey for various social media platforms such as Facebook, Instagram, Tik Tok, YouTube, LinkedIn & Pinterest.
Strategise, develop and manage all business communications and collaborations with third-party businesses.
Looking at weekly and monthly performance and competition audit to keep refining the marketing strategy & leveraging trends.
Using data analysis and sentiments from our social handles to make informed content marketing decisions.
Strategising, developing and managing media relationships with vendors & collaborating with third-party agencies to enhance the brand’s proposition.
Identifying, consolidating & building the brand’s presence on newer digital platforms.
Using data analysis as weekly & monthly performance as well as competition audit to refine marketing strategy and make informed decisions.
TIMES INTERNET
2021 - 2022
Senior Account Manager
Crafted and implemented dynamic digital strategies catering to diverse business models, with a focus on B2B, B2C, and B2G clients.
Specialized in driving results through targeted paid marketing initiatives on Google Ads and social media platforms, consistently optimizing campaigns to achieve maximum Return on Ad Spend (ROAS).
Orchestrated brand transformations by seamlessly integrating effective reputation management strategies and delivering tailored digital marketing solutions aligned with specific business objectives.
Conducted thorough and regular client consultations to gain deep insights into business goals, target audience dynamics, and unique value propositions. Generated detailed reports with actionable insights, fostering continuous improvement.
Maintained a proactive approach by staying abreast of emerging digital technologies and leveraging AI tools, infusing innovative solutions into campaigns for heightened effectiveness.
Pioneered strategic collaborations, cultivating impactful partnerships that not only elevated the business of each client but also extended their reach in a positive and meaningful manner.
My portfolio
As a versatile professional, I’m the producer of phenomenal video campaigns & an active speaker creating awareness on social issues
As a published author, I bring a treasure trove of writing based on modern SEO|SEM techniques for advanced online marketing
Banners & Creatives
As a designer, I’ve created promotional banners & media creatives to help clients boost their web traffic using visual marketing principles
ROI Growth Projects
As a marketing specialist, I have designed & created exceptional digital strategies for brands worldwide
Get in touch
I would love to connect with you and help you
grow your brand in this new world.
Let’s Chat!
madan.som00@gmail.com
Som.M